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Hi, I'm
Ulises Arvizu
and I Design
Experiences

20 years of design experience · 12 years in Digital Products · 9 years in Enterprise products · +8 years in Design Systems · +7 years teaching design · 6 years spreading design through The UX Rebels podcast · 5 years reflecting on design in Iterative Thinking

Ulises Arvizu
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Design Systems Human-Centered AI Principal Designer Leadership Mentoring Mexico City UX Rebels Podcast HablemUX Iterative Thinking Startups Enterprise Product Design Stakeholder Management Ideation Prototyping UX Design Design Systems Human-Centered AI Principal Designer Leadership Mentoring Mexico City UX Rebels Podcast HablemUX Iterative Thinking Startups Enterprise Product Design Stakeholder Management Ideation Prototyping UX Design

About

Things don't work because they are beautiful.
They are beautiful because they work.

I've spent over a decade at the intersection of product design, Design Systems, and Human-Centred AI. What I've learned in that time is simple: most design problems aren't form problems — they're structure problems.

I work well in ambiguity. I make complex decisions, translate them into solutions other teams can adopt, and document them so the work doesn't die in a Figma file with no context. I've led teams and aligned stakeholders in enterprise environments — because a system nobody adopts isn't a system; it's just a well-organized folder.

Outside of product work, I write at Iterative Thinking, co-founded HablemUX, and teach design at universities and practice communities across Latin America.

AI makes building easy. It doesn't make thinking easy. That's still our job.

+12
Years in digital
product design
+77
Editions of
Iterative Thinking
1K
Members in the
HablemUX community

Selected Work

Projects that show
how I think

Product Design

"Design creates culture. Culture shapes values.
Values determine the future."

— Robert L. Peters